In conjunction with the club's Head of Football Strategy, David Rath, the Foundation funded a research and development project. The project aims to assess the current trends in the burgeoning field of sports analytics and its application to the development of evidence-based coaching methodologies. It is expected that selected advanced statistical processes can be used to significantly improve team/game-day statistics and list management. The Foundation’s funds were used to purchase the requisite computer hardware and software, as well as engage the services of an expert statistics consultant. Since the introduction of the project, the coaching department have benefited from a wealth of data that has culminated in long-term on field success.